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Gaming channel, Assassins Army successfully garners 5 million subscribers on YouTube

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New Delhi [India], January 22 (ANI/ATK): A popular YouTube channel known for producing content revolving around the gaming industry and its upcoming trends, Assassins Army has successfully achieved 5.5 million subscribers on its official YouTube channel. The channel has been receiving appreciation for its content.

With increasing smartphone penetration and digitisation across India, esports has become a much vied-for lucrative profession for both the urban and rural youth. India is estimated to have about 150,000 players and around 60,000 esports teams. India’s esports industry is set to quadruple in size to Rs 1,100 crore by 2025 from Rs 250 crore at present–clocking a compounded annual growth rate of 46 per cent, according to an EY report.
Founded by Nayan Raju Shelke, a successful gamer & YouTuber, Assassins Army generates gaming-centric content that is interactive, unique, and relatable for the gamers exclusively on his streaming channel.

Speaking about the potential and growth opportunities, Nayan says, “India is at the hub for ever-growing gaming industry and has enormous potential that needs to be catered. The country is the largest market for mobile games, contributing to nearly 40 per cent of the worldwide downloads, which speaks volumes about the untapped potential of the social gaming community. Therefore, it’s imperative to understand the requirements of the massively increasing sector to produce content that is unique, easy to understand and relatable.

Nayan started his YouTube channel in the year 2018 to nurture his passion for gaming. His video “Prank on My Friend” went viral making Nayan a star overnight. His channel gained a whopping 5.5 Million subscribers and got a necessary push.

Soon enough, he became a part of the Force One organization and is now working for some of the top brands like Monster India, Redbull, GetMega, Rog, GameTV, Sunon, ICICI bank, Codashop, ESPL, and many more prestigious organizations.

He soon became an official partner for Garena Free Fire and even Facebook. And is undoubtedly one of the top creators on both of those platforms. His gameplay videos reached to amazing view count, as one of his videos even crossed 1 Million views on YouTube.

In the recent tournament, Nayan along with his team lifted the trophy and earned the title of “Champions of ESPL Season 1”.

This story is provided by ATK. ANI will not be responsible in any way for the content of this article. (ANI/ATK)

 

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Markets

Nvidia nears all-time high on AI spending surge

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Nvidia shares are rapidly approaching their previous all-time highs set in March of this year, propelled by robust capital expenditure from key clients and in anticipation of strong earnings expected later this month. Since reaching a low point on April 19th, Nvidia shares have surged by 20%, now trailing the March peak by only about 3%.

On Monday, Nvidia closed 3.6% higher, contributing to a market capitalization increase of over $70 billion. Nvidia’s top customers like Meta Inc, Microsoft, Amazon, and Alphabet have all laid out sustained plans of capital expenditures in their respective earnings calls.

CIO of Americas at UBS Financial Services, Solita Marcelli, told Bloomberg that shares that are a play on AI computing are expected to stay attractive as capital expenditure from Microsoft, Alphabet, Meta, and Amazon is expected to cross $200 billion this year, higher than a previous estimate.

“So if you look at revenue a year ago was about 25 billion for the data center segment and now that’s 100 billion. So the run up has really just been commensurate with the increase in earnings… So we believe based on our research and the companies we speak to across the value chain that there is still a lot of opportunity for these earnings to go higher,” Ivana Delevska, founder and CIO of Spear Invest, told Reuters on May 7.

The S&P 500 has now $2 trillion in market capitalization since the April 19 low, half of which has come from the ‘Magnificent Seven’ technology stocks (Alphabet, Amazon, Apple, Meta Platforms, Microsoft, Nvidia, Tesla). Monday also marked the best three-day rally since November for the S&P 500.

“The ‘Magnificent 7’ have performed pretty well this year, and part of the reason is because we are at the bottom of the technology cycle and we see a lot of upside ahead driven by many factors including AI,” Delevska told Reuters, implying the major technology stocks should continue to do well in 2024 as well.

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Tech

Apple designs AI chip for data centers (Project ACDC)

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Apple Inc. is reportedly in the process of developing its own chip designed to power artificial intelligence (AI) tools in data centers, as reported by the Wall Street Journal. While it remains uncertain whether the semiconductor will ultimately be deployed, this initiative marks Apple’s latest endeavor to expand its chip-making capabilities beyond its existing products such as iPhones and Macs.

According to sources familiar with the matter cited by the Journal, Apple’s server project, internally referred to as ACDC, aims to leverage in-house chip technology to enhance the performance of AI applications in data centers. This move underscores Apple’s strategic focus on bolstering its AI capabilities, particularly in light of its efforts to catch up with its tech counterparts in generative AI technology, which powers chatbots and other innovative tools.

While Apple has not officially commented on the reported development, the news has already had an impact on its stock performance. Apple shares rose by as much as 1.2% in late trading following the Wall Street Journal’s report. The company’s stock had previously experienced a 5.6% decline earlier in the year, indicating investor optimism surrounding this potential advancement in Apple’s chip technology.

Apple’s foray into server processors for AI applications aligns with broader industry trends, as several major tech companies have already developed their own semiconductors to power data centers. Amazon.com Inc.’s AWS, Google, Microsoft Corp., and Meta Platforms Inc. (formerly Facebook) are among the notable players that utilize in-house designed chips in their data center operations. These efforts have contributed to challenging the traditional dominance of Intel Corp.’s components in the data center market.

Moreover, Apple’s pursuit of AI technology extends beyond hardware development. The company is reportedly preparing to unveil a new strategy for artificial intelligence at its upcoming Worldwide Developers Conference (WWDC) next month. Bloomberg has reported that Apple’s AI strategy will focus on introducing new proactive features aimed at assisting users in their daily lives. Additionally, Apple has engaged in discussions with potential partners like Alphabet Inc.’s Google and OpenAI to explore opportunities for collaboration in providing generative AI services.

If Apple proceeds with the development and deployment of its own server processor for AI, it would mark a significant step forward in the company’s efforts to diversify its chip-making capabilities and strengthen its position in the AI technology landscape. While the specifics of Apple’s AI strategy and its collaboration efforts with other tech giants remain to be seen, the company’s continued investment in AI research and development underscores its commitment to innovation and technological advancement.

As Apple navigates the evolving landscape of AI technology and data center operations, stakeholders will closely monitor the company’s progress and announcements for further insights into its strategic direction and potential impact on the broader tech industry.

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Business

Spotify trials lossless audio feature

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Reports suggest that Spotify is currently experimenting with lossless audio streaming capabilities. This isn’t the initial endeavor by the Swedish audio streaming service to introduce support for lossless audio on its platform. In 2021, Spotify unveiled the Hi-Fi tier with the aim of supporting lossless audio formats. Nevertheless, despite ongoing efforts, it has yet to be officially released.

Now, however, the app’s interface has been updated to reflect new music streaming options for lossless – up to 1,411kbps. For reference, the app has music streaming limited to 320 kbps to date. While the streaming option remains 320 kbps in the latest version of the app, Spotify is reportedly testing a lossless audio streaming option in its app version 1.2.36.

Lossless audio allows high-resolution audio streaming without compression. Therefore, the audio sounds detailed and without quality loss due to compression. Select other music streaming services such as Apple Music, Amazon Prime Music, and Tidal already support lossless audio streaming.

Though still in the works, lossless is expected to be offered to Spotify premium subscribers. It is expected to support up to 24-bit/44.1kHz bit rate using the FLAC audio format. According to media reports, Spotify would offer options to download the music in lossless format for which users will have to update download quality in settings.

Spotify is expected to recommend using Spotify Connect speakers or wired devices for optimal lossless quality as Bluetooth devices do not fully support lossless audio. Additionally, it would show a compatibility checker for the devices, connection type, and bandwidth.

Recently, Spotify announced testing AI-generated playlist features based on text prompts. Currently in beta for premium subscribers only on Android and iOS platforms.

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Business

US tech industry can’t survive without Indians: SVC Chamber of Commerce CEO

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According to Harbir K Bhatia, CEO of the Silicon Valley Central Chamber of Commerce, Indians play a crucial role in driving innovation in Silicon Valley, and the tech industry in America heavily relies on their contributions. While specific figures may not be available, Bhatia emphasized the significant impact Indians have as contributors to the tech sector.

“India(ns) are one of the largest leaders of innovation in Silicon Valley. At one point, the data was collected (according to which) 40 per cent of Silicon Valley CEOs or founders were from South Asia or India. That is so huge,” she said.

Located in Santa Clara, the hub of Silicon Valley, the Chamber of Commerce is made up of a group of visionary business leaders from multiple cities that help grow and shape the future of Silicon Valley.

“Here you get to bring your whole self to work and have the opportunity to be creative, to be all that you want to be without the worry of your color, of your skin, the religion you practice, the caste, the culture, anything,” she said.

Bhatia said Indians bring some of the best values like hard work and productivity to the work.

“I can tell you this, if you get a 98 per cent in school, your mom and papa will always tell you, ‘but why didn’t you get a hundred per cent?’ That’s our culture. That’s who we are. It’s never enough, and that craving and that aspiration is what separates us (from others),” Bhatia said.

“I’m not saying other ethnicities don’t believe this way, but as being one of the largest populations on the planet, this is something that is part and parcel of who we are…,” she said.

Bhatia said Indians are heading all the major corporations like Google, YouTube, Google Foundation, and Microsoft.

“They’re either at the CXO (Chief Experience Officer) level or they’re the CEOs. That doesn’t happen by chance,” she said.

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Fashion

Exploring the Impact of Technology on the Fashion Industry

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This article aims to delve into the profound impact of technology on fashion, examining how it has revolutionized design, manufacturing, retail, and consumer experiences.

The fashion industry has always been a realm of creativity and innovation, where designers push boundaries and redefine trends. However, in recent years, the landscape of fashion has undergone a seismic shift with the integration of technology into every aspect of the industry.

This article delves into the profound influence of technology on the fashion industry, analyzing how technological advancements have revolutionized every aspect of the fashion ecosystem. From design and manufacturing to retail and consumer experiences, technology has reshaped traditional practices, driving innovation and sustainability.

Through case studies and expert insights, this article examines key technological trends and their transformative effects on the fashion landscape, while also exploring the challenges and opportunities they present.

Historical Perspective

Traditionally, fashion was synonymous with craftsmanship, where skilled artisans meticulously crafted garments by hand. While this artisanal approach still holds value in contemporary fashion, the industry has evolved significantly with the advent of technology.

From the Industrial Revolution to the digital age, technology has continuously influenced fashion, enabling designers to innovate and streamline processes.

Digitalization of Design and Manufacturing

  • Exploration of digital design tools and 3D modelling software is transforming the design process.
  • Analysis of digital manufacturing techniques such as 3D printing and automation.

Sustainable Fashion through Technology

In recent years, sustainability has emerged as a critical concern within the fashion industry. Technology has played a pivotal role in driving sustainability efforts, offering solutions to mitigate the environmental impact of fashion production. From innovative materials to recycling technologies, the industry is embracing sustainable practices like never before.

For instance, advancements in material science have led to the development of eco-friendly fabrics derived from renewable sources such as bamboo, soy, and recycled plastic bottles. Additionally, recycling technologies are being employed to repurpose textile waste and reduce the carbon footprint of fashion production.

Furthermore, supply chain transparency solutions powered by blockchain technology are enabling brands to trace the journey of their garments from raw materials to finished products, ensuring ethical and sustainable practices throughout the supply chain.

E-Commerce and Omni channel Retailing

  • Discussion on the rise of e-commerce platforms and their impact on traditional retail.
  • Analysis of omnichannel strategies blending physical and digital shopping experiences.

Personalized shopping experiences

  • An overview of how technology enables personalized recommendations and virtual try-ons.
  • Case studies of brands implementing AI-driven personalization to enhance customer engagement.

Data Analytics and Trend Forecasting

In the age of big data, analytics and machine learning algorithms are reshaping the way fashion trends are identified and capitalized upon. By analyzing vast amounts of data from social media, search engines, and consumer behavior, brands can gain valuable insights into emerging trends and consumer preferences.

Machine learning algorithms can analyze patterns and correlations within the data to predict future trends with unprecedented accuracy. This data-driven approach to trend forecasting enables brands to stay ahead of the curve and adapt their offerings to meet evolving consumer demands.

However, the proliferation of data also raises ethical concerns regarding consumer privacy and data security. As brands collect and analyze more data than ever before, it is essential to prioritize transparency and consent to ensure that consumer privacy rights are respected.

Challenges and opportunities

  • Examination of challenges such as cybersecurity threats and digital skills gaps.
  • Opportunities for innovation and entrepreneurship in the fashion tech space.

Future trends and predictions

  • Overview of emerging technologies such as wearable technology and smart fabrics.
  • Predictions on the future of fashion technology and its implications for industry professionals.

Conclusion

  • A recap of key insights into the impact of technology on the fashion industry.
  • A call to action for embracing innovation and collaboration to shape a sustainable and tech-driven future for fashion.

By: Sakshi Ranjan, guided by Nilima Regina Topno, delves into the transformative impact of technology on the fashion industry.

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Business

$1 billion counterfeit scheme, Tech CEO sentenced

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Miami-based chief executive Onur Aksoy has been sentenced to over six years in prison for orchestrating a counterfeit Cisco equipment scam. Operating through 19 companies, Aksoy sold fake Cisco products valued at over $1 billion from 2013 to 2022. The scheme involved distributing counterfeit networking gear on online platforms like Amazon and eBay. The fake equipment infiltrated critical infrastructure, including sensitive US government systems used by the military, schools, and hospitals. Despite detection in 2014, Aksoy continued his fraudulent activities, sourcing supplies from Chinese vendors. The sentencing includes a $100 million restitution payment to Cisco and other victims.

Cisco’s challenges with counterfeit operations have been compounded by disruptions in its supply chain, leading to recent layoffs affecting approximately 5% of its global workforce.

The sentencing of Onur Aksoy sheds light on the pervasive issue of counterfeit products infiltrating critical infrastructure and jeopardizing national security. Aksoy’s elaborate scheme, which spanned nearly a decade, underscores the sophisticated nature of modern counterfeit operations and their potential to cause significant harm.

By distributing fake Cisco products valued at over $1 billion, Aksoy not only defrauded customers but also compromised the integrity of vital systems used by government agencies, military branches, schools, and hospitals. The infiltration of counterfeit networking gear into these sectors posed serious risks, ranging from operational disruptions to potential security breaches.

Despite being detected by US authorities and Cisco in 2014, Aksoy brazenly continued his fraudulent activities, highlighting the challenges in combating counterfeit operations effectively. His persistence underscores the lucrative nature of counterfeit trade and the lengths to which perpetrators will go to evade detection and prosecution.

The sentencing of Aksoy sends a strong message about the consequences of engaging in counterfeit activities. With restitution payments totaling $100 million and a prison term exceeding six years, Aksoy is being held accountable for the extensive damage caused by his fraudulent enterprise. This case serves as a warning to other individuals and entities involved in counterfeit operations that they will face severe legal repercussions.

Furthermore, Cisco’s experience with counterfeit operations highlights the broader challenges faced by companies in safeguarding their supply chains. Disruptions in the supply chain, whether due to counterfeit products or other factors, can have far-reaching implications for businesses, including financial losses, reputational damage, and regulatory scrutiny.

Cisco’s decision to downsize its workforce, announced earlier this year, reflects the company’s efforts to adapt to evolving market dynamics. Like many other tech companies, Cisco is navigating a rapidly changing landscape shaped by technological advancements and market shifts.

The emphasis on artificial intelligence and other emerging technologies underscores the need for companies to remain agile and innovative in order to stay competitive.

Overall, the sentencing of Onur Aksoy and the broader implications for Cisco underscore the importance of robust measures to combat counterfeit operations and safeguard critical infrastructure. This case serves as a reminder of the ongoing threat posed by counterfeit products and the importance of collaboration between law enforcement agencies, industry stakeholders, and technology companies to address this issue effectively.

As companies continue to innovate and evolve, it is essential to prioritize the integrity and security of supply chains to protect consumers, businesses, and national interests from the risks associated with counterfeit trade. Through concerted efforts and vigilance, stakeholders can work together to mitigate the impact of counterfeit operations and uphold the integrity of global commerce.

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